A written signature is usually a unique essence of your style or character. A service excellence signature is a unique essence of the value you place on serving people or consumers.
I have observed and experienced that every business has a unique service excellence signature that lingers with the consumer. The signature is an essence of how the consumer was treated and how they felt during every interaction the business. A service excellence signature is hard to define because people value “service excellence” in their own way.
My Service Excellence Experience
I am a consumer, veteran, volunteer, business owner, and an empowerment coach.
As a veteran, I assumed that businesses understood my concept of “service” which was “service before self”. You see, I was trained to value service differently than the non-military adults. I recognized that the military “service excellence signature” meant that the customer comes first in all situations.
When I volunteered, the “service excellence signature” was to give freely and expect very little in return. Volunteering was a way to serve and lift others up.
As a consumer, I like businesses that have a service excellence signature that has friendly, attentive, and helpful employees who are knowledgeable and can communicate the quality of their products and services.
As a patient, I like healthcare organizations that have a service excellence signature that has friendly, attentive, and compassionate employees who are knowledgeable and can communicate while providing safe, quality, and quick care.
As a business owner and empowerment coach, I have merged my desire to serve others with my desire to provide the very best service and products to my customers. I provide a service excellence signature in the same way I would like to experience service as a consumer.
7 Tips To Enhance Your Service Excellence Signature
Define your service excellence signature as a business owner or leader. What are your values around service excellence?
Define your service excellence signature as a business owner or leader. What are your values around service excellence?
- Align your words and actions around your definition and values by walking your talk.
- Treat your employees, as you would want them to treat your consumers.
- Mentor, train, and coach employees to align their words and actions with your definition of service excellence.
- Hire new employees who value your definition of service excellence.
- Reward employees for delighting your consumers.
- Be consistent.
As Dr. Wendy M. Perrell, EdD., owner of We Empower Consciousness, my goal exhibit a service excellence signature leaves the consumer walking away knowing that I care. I take time to be attentive and mindful when speaking with people who are interested in what I offer through my business. I listen and I show gratitude for their interest in my services. I am a representation of my value to service excellence in all I say and do.
What is the essence of your service excellence signature?